Our buying power could reduce your advertising costs. Our creative team will make your advertising jump right off the page
Owen Advertising Limited, the media division of Owen Marine Marketing, buys a huge amount of media in the marine market place. The benifit to our customers is simple. We can reduce your costs...or stretch your advertising budget.
How do we do this?. Quite simply we are a long established 'recognised' advertising agency. We act as a sales agency for the publications, that is where our revenue comes from. Regardless of the space costs we negotiate, we still can make our margin. So we return all negotiated savings to our customers and you do not have to pay us for the media planning and coordination.
CONTENT
But what about the content?. There is no point in just being in the media mix if your message, branding and proposition does not shine out and is heard above the 'ambient noise level' of everyone else. We develop engaging creative and visual advertisements that grabs attention and builds your marketing platform, driving traffic to your website and delivering sales prospects.
USING OUR DIGITAL RESOURCES TO IMPROVE THE ROI ON YOUR ADVERTISING SPEND
Rich Media is the term used to describe the extra value you can get off the page by using QR codes and Augmented Reality (AR) to instantly connect your page of advertising into a hand-held experience. Just by scanning the QR code or the embedded AR image your smartphone or tablet will connect to all sorts of expanded material from video to complete product overviews. By engaging your target reader you can trigger all sorts of Cross Media functions to build your customer profile and database management. Owen can host the digital material (video's etc) on our own servers FOC during our campaign with you.
So using us no brainer if you want to get your advertising spend working effectively and your message cutting through plus the extra benifits of using a digital agency to connect-in new tools like the QR/AR readers.
SPECIAL OFFERS
Being in a very dynamic postion regarding media buying it is not surprising that we are the first port of call for special last minute offers, sometimes a fraction of the rate-card price (we call this remnant advertising).
DEVELOPING YOUR ON LINE STRATEGY
It does not stop there. We can develop a cost effective on-line strategy for you and craft a total advertising platform that sits accross all media channels, including adwords, PPC, right up to the new things like Flipchart in conjunction with the other departments in the Owen Marine operation.
The Owen Media team also supports many other programmes such as client magazine media sales, database development and market research.