Words are so important. Consistency or 'being on message' is crucial. Our editorial support for clients carefully builds a story line that will reverberate through all the marketing material. Surfacing in press releases, copy in collateral material, on the website and every nook and cranny where it can influence a customer. Brand building is built on words.
NEWSLETTERS
Owen Marine produce comprehensive newsletters for many of our clients. With an accredited photojournalst in-house, interviews, either on-site, via email and Skype combines with magazine-style photography to produce engaging and vibrant newsletters which can be yacht show support, direct marketing (DM) or presented on the website or used as part of a digital 'rich media' campaign. Exceptional ROI!
BOOKS
We have written, photographed, designed and printed many luxury coffee table books for sailing and motor yachts.
Roy Roberts (an NUJ member and International Press Card holder) currently provides editorial and photojournalism for many of the leading yachting magazines, luxury, property and lifestyle in many territories from China to the middle east.
Editorial is the best way to build brand values and awareness in emerging markets.