Fresh ideas and a step-change is the solution to building back enquiries and sales  After many interesting conversations across several market sectors served by the Owen Group, the question being asked

The average person receives 121 emails per working day. So working an average of 7.5 hours equates to 16.13 emails per hour to read assess the value and digest. It’s

Working from home has become the 'new normal' but how could it affect your business in the short and longer term? First a prescient comment from Sir John Timson, Chairman of UK

They are much more than just a public relations exercise

Customer Experience Design (CX) is the practice of designing products and services with the focus on the quality and thoughtfulness of the user experience. Every touchpoint within the customer's interaction

The pandemic has turned the business world on its head but created new opportunities for smaller enterprises, even ones that did not exist before. As marketing specialists, Owens are perfectly

Discover, Define, Design and Develop With decades of experience across multi-channel marketing and brand planning we’re here to help brand managers with our Multi-channel Marketing Brand Planning Methodology. Our 4-phase methodology will

Traditionally, B2B marketing and sales teams have tended to work autonomously. As the lines blur between where the handover occurs between sales and marketing teams the role of account-based marketing

'Shoe leather marketing' is on hold So what do we recommend now? Like a lot of public life, from concerts to sports, the whole events market has come to a complete standstill